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- cross-posted to:
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In. Fire 30% of the workforce. New logo. Boom. Out.
I’m sure all the brands who are unsure about continuing their advertising on the platform are going to love having to derail their UI teams to go change dozens of different social media icons implementation.
McDonalds Web Team on Friday: “I think we’ve planned a great sprint for Monday everyone. It’ll be tight but we should be ready in time to promote the anniversary of Grimace’s bris!”
McDonalds Web Team on Monday: “Shit”
I’m getting sidetracked here, but I want to give my support of McD’s turning every possible life event Grimace can have into to a new marketing event, so long as each comes with a new Gameboy color game.
lol
When they start focusing on the brand, it’s over.
I was part of a “startup” that was all volunteers. We called ourselves Citizens Market, and the idea was to produce an app that let you scan a barcode to get ethical info on the company who made the product.
Like GoodGuide, but they got to market faster.
After a few years of effort, a marketing person joined our all-volunteer team and convinced the head to change the name to Fosfo. Why Fosfo? Because matches have phosphorous in them, and so it referenced illumination, and the illumination had to do with our mission of … you guessed it: providing information.
The thing failed. I mean, we were already failing because we didn’t have the profit motive cutting our decisions down to what worked. But the name “Fosfo” was when I knew the project was dead.
“Citizens Market” was the perfect name for what our app would do. But no, had to have some web 2.0 jackass giving us a facelift. That was our path to salvation: a rebrand.
That’s a sad story. It sounds like a good utility, and the outcome too common.
Out critical blunder was hoping to crowdsource the generation of the dataset we’d use to provide scores.
What we should have done was find existing data about company ethics and just build the feature of scanning a UPC barcode to get the data.
We tried to be the app and the data source, and we had a huge two sided marketplace problem, and no incentive for the volunteers who would spend hours and hours doing research.
Another reason why I won’t do a startup under volunteer conditions again. We unconsciously modeled everyone else as like us: willing to donate copious time.
At least it sounds like you learned a lot from it :)
Definitely. It was during that project that I switched from subversion to git for the first time. I remember my coworker James showing me how files just changed when he checked out a branch. I started using git at his insistence (which I hated because I wanted to own the project and he was a more impressive dev than me), and I started to like it. Switched all my other projects to git as well.
I started using git at his insistence (which I hated because I wanted to own the project and he was a more impressive dev than me), and I started to like it. Switched all my other projects to git as well.
Reminds me of a snip from The Winner: be a leader, but if you can’t be a leader, make sure your leader is a damn good teacher
Fosfo sounds like a Linux project (e.g. Free Open Source Fallout)
If he keeps doing this people are just gonna switch to Mastodon lol
At least they’re consistent with the elephant theme
I wish
But why?
Birds were the only redeeming factor at this point!
Exactly! “I won’t allow for redeeming qualities on my platform!”
Yeah… Because the thing that’s wrong with Twitter is it’s logo.
Its real or not???
Birds aren’t real.
Twitter and Reddit are both lessons in how to kill a community and a brand.
You can throw Warner Brothers Discovery in there while you are at it (HBO now stupidly referred to as “Max”)
HBO has changed their branding like 5 times in the last few years I swear.
They’re literally a household name.
I grew up poor in Australia, and no one really had pay TV around me - least of all the people I hung with. Over the years, you’d still learn through other TV shows and movies that HBO was the channel with the good stuff.
Why change that? Why lose such branding? Have they become associated with something that they don’t want to be? If not, leave great enough alone.
C-suite executives I guess.
Maybe the CEO is just a big Image comics fan and forgot the second X in Maxx.
I get the feeling that these execs need a plan to increase profits every quarter, and this is one of the gotos.
I just saw a trailer for an adventure time spin off on a youtube channel called “Max” and though it was a random channel that post trailer lol. Granted i rarely watch anything and while i know about HBO i don’t ever remember watching anything from them.
I watched a South Park movie for the first time in years. In this one they traveled into the future. Everything had Max or Plus added to the name. It seemed pretty spot on with where we are going
Lessons for whom? I have several things I would like to kill but lack the requisite trillions to execute my vision.
Sounds like a Kickstarter idea if I’ve ever seen one.
Would be the largest one if we want to go after facebook
You know I wonder if we could create a non profit that exists only to buy things and then donate them (IP, closed source, whatever) to the public domain. If you had a savvy board, such an organization could do a lot of good.
Something like this must already exist, right?
A savvy board would get a 10% cut on each transaction, count me in!
I mean they would need to be paid, but idk about a percentage. Mostly just to fairly compensate them for the time spent vetting deals.
What’s savvy about getting paid just for your time? You need to get paid for expertise, opportunities, networking… that’s at least 10%, since a non-profit wouldn’t have preference shares.
I’m leery about a percentage just because I perceive a conflict of interest. Overall compensation of 10% might be about right, but tying actual compensation to the cost of stuff that is bought creates a perverse incentive to overspend on things. That’s money donated for the betterment of humanity, not so I can have a 3 acre swimming pool.
But IDK maybe I’m looking at it wrong.
“Tired of running your massively popular online service? Call BrandWreckers™ , your one-stop shop for dismantling user loyalty and brand reputation. Call now and lose your first 10k users for free!”
“All you have to do is point!”
Bets on this happening because he’s bought into “birds aren’t real”?
deleted by creator
He’s been fixated on X for so long and everyone’s told him items a dumb idea. He’s finally in a situation where no one will tell him no.
@hedge I tried one with an AI:
shitty logo for a company worst company ever i hate it useless dumb die foreverI like how it basically generated the Ubisoft logo.
@clb92 lol. Now I can’t unsee how the Ubisoft logo is just a pile of shit.
I mean, they’ve been using the first one in the middle row for a while now for their media relations communications. Albeit from a different angle. They should probably go with that.
E Corp from Wish.com
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