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- cross-posted to:
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Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.
This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.
I was permitted to close my account…without any hassle. Sign into my.roku.com and delete account is as the bottom. Selecting “don’t want to use this anymore” gives you a box with 255 charachter limit (because of course they don’t want to hear a real reason) and then when you hit send you just get “Thank you, account closed, if you come back you will need a new account”
Surprisingly, suspiciously, painless.
It seems like so long that Roku was not a horrible company. Simple little box for a good price with a small static ad on the home screen to make money.
Seems like a lifetime ago.
I hate this timeline
Alright, time to stay with Google Chromecast. At least I know they inject me with ads in their apps
Used to recommend Roku to others. I will never buy anything from them or recommend them to anyone again.
Someday maybe boards will figure out that “business” people have no idea what they are doing.
To be fair, this is just a patent, not Roku saying they will do this. But if they do, then absolutely.
I don’t want my money used for shit like this so Roku and I are done regardless.of if they exercise this patent or not.
Stand up, raise your hands, and shout, “McDonald’s!”
Boards only understand “line go up” or “line go down.” If something turns off a few weirdos like us but it lets them sell access to millions of eyeballs they’ll do it.
They’d step over their own dying mother to make a buck.
I mean, if she’s already dying, what’s the issue here? I’m losing money if I have to stop and call 911, when she has a perfectly good phone to do it herself.
History is littered with companies that decided they should “milk” their customers instead of providing new and innovative products. They usually don’t last all that long, but you’re right that the current board members might not gaf about any kind of longer term existence.
That may have been true in the past, but we’re in a corporate fuedal system now, with a bunch of little fiefdoms we can’t escape ruled by people who wish they had the rizz of Henry VIII or Louis XVI
Damage private property, destroy the chains that bind us.
They know what they’re doing! Maximizing share price for the next quarter while they jump ship… It’s legitimately disgusting.
I’ve always found their monetization strategy icky. Their remotes, with streaming service ads on them, always made me feel gross. Especially since those services change every couple years, and you get stuck with remotes plugging stupid services like Blockbuster and Redbox.
Over my dead body
all the more reason to not connect your smart TV to the internet and let it update.
Not only can they hold your TV hostage until you agree to their terms, but now they want to hijack your signal and inject their own ads to monetize all the content thats not theirs.
Am I the only one who gets the feeling that this is kinda dystopic? Like come on, this just gets crazy. It amazes me that some people think this is an ethically acceptable way to earn money.
I doubt that Roku is the only one exploring this option though. Heck Samsung displays ads everywhere in their UI, including the individual, source selection items.
Exactly what people want: more ads.
Well, that would be a way to guarantee I buy a new TV…
Enshitification gold rush continues. It’s like now there is a word for it, all these companies are exploring how they can do it.
ಠ_ಠ
Didn’t know I’d have to drink a verification can just to turn on the TV
This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads.
But what if I want to have ads playing while I’m playing XBox? Can the Roku analyze the image, identify 3d surfaces in the game I’m playing, and plaster ads on them so that they look integrated with the game?
Once more games are pixel streamed, that’s probably possible
Roku: Furiously takes notes