What if we banned all advertising? Not regulate it—abolish it. This proposal would transform manipulation machines, and maybe save democracy itself. A thought experiment worth considering.

The idea feels like sci-fi because you’re so used to it, imagining ads gone feels like asking to outlaw gravity. But humanity had been free of current forms of advertising for 99.9% of its existence. Word-of-mouth and community networks worked just fine. First-party websites and online communities would now improve on that.

The traditional argument pro-advertising—that it provides consumers with necessary information—hasn’t been valid for decades.

  • atro_city
    2•12 days ago

    The best way to make advertising uninteresting or useless is to provide an alternative form of making money. If the default way to monetise a website, video, or whatever is ads, then ads will continue to be used. If we actually had an alternative that was as or more lucrative, that’s what would be used.

    “Ban it” also means you need a way to enforce it, and even if it were banned in one country, that’s just one country. They might finally come up with an alternative, but why wait for a ban? Why not discuss and test alternatives here instead of just dreaming that a solution magically shows up?