Facebook has tried to compete with Twitter in numerous ways over the years, including copying signature Twitter features such as hashtags and trending topics. But now Facebook’s parent company is taking perhaps its biggest swipe at Twitter yet.

  • Nougat
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    242 years ago

    I have just read elsewhere that they’re using the same account as Instagram uses. So if you have an Instagram account, and have done nothing with Threads at all, they’re likely still counting you as a Threads user.

    tl;dr: They’re being misleading.

    • theinspectorst
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      172 years ago

      I’m pretty sure there are far more than 10 million people with Instagram accounts. There’s probably a lot more than that in the US alone.

      • Eggyhead
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        2 years ago

        Wasn’t there a statement recently that meta wasn’t doing threads in some regions? Specifically the EU?

      • thablkafrodite
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        152 years ago

        yeah my insta was not set up for threads when i opened the app. i had to purposefully consent to linking the two accounts. Seems to me like its 10 mil actual users.

    • BraveSirZaphod
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      12 years ago

      They’re not counting all Instagram users. However, if you have an Instagram account, all you have to do is download the Threads app, and it’ll log in with the same saved credentials. The barrier to entry is extremely low, so a lot of people have at least tried it.

    • GreatBigJerk
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      62 years ago

      You still have to create a profile on Threads when you set it up. Instagram is waaaay bigger than just 10 million users.

      • Bloonface
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        12 years ago

        For context, Instagram has two BILLION users. Facebook has just shy of three billion.

        Mastodon has a total of ten million.

    • EnderWi99in
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      102 years ago

      The number includes opt-in’s only. It makes joining very easy, but it’s still a ridiculously high day one adoption regardless.