• @[email protected]
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    fedilink
    12 years ago

    It absolutely incentivizes the target audience. Apple isn’t a technology company they are a lifestyle company. They are selling an image.

    • Aatube
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      fedilink
      22 years ago

      Apple is a tech company that markets itself as a luxury/lifestyle company. People already know the image, and those who didn’t already find value in Apple or luxury products will not be accepted by such images.