I’ve had this thought before too. Like, someone somewhere must be clicking on these ads but I’ve never met them. The closest I’ve found is my dad who clicks on the google search ads (before I blocked them for him) but he isn’t exactly an active internet user. He might open youtube once a month for one video when hes trying to fix something. Noone is making much ad revenue off of him.
Advertising revenue is generated when people watch ads that are running on videos. This revenue from ads is shared between YouTube and the Creator - thus empowering Creators to directly profit from their work.
Companies pay money to Google for showing ads to you.
A large chunk of advertising isn’t to get you to buy their products right that second. The goal is brand recognition so when you are ready to buy the products, you think of them first.
Like, why does Coke still need to advertise? Literally everyone knows what they sell.
They really think this will work, don’t they?
It sadly probably will. At least for the majority of users that either don’t know or can’t be bothered to circumvent it.
If you’re using an ad blocker, they don’t want your business anyway.
Who the fuck is clicking ads anyway? It feels like an entirely made up industry that just generates its own Revenue somehow.
Do you click tv ads? So maybe clicking isnt necessary to make ad money, genius
You watch TV? With ads? Uh OK grampa
I was simply explaining the concept of ads to you, good job looking stupid
👍 thanks gramps
tfw gramps has a better grasp of technology than u
Yeah old people and strong grasp how together like oil and water. Sorry about your lack of emulsion.
I’ve had this thought before too. Like, someone somewhere must be clicking on these ads but I’ve never met them. The closest I’ve found is my dad who clicks on the google search ads (before I blocked them for him) but he isn’t exactly an active internet user. He might open youtube once a month for one video when hes trying to fix something. Noone is making much ad revenue off of him.
They get money just for showing ads.
Wow thanks for your incredibly detailed explanation genius
You’re welcome. I wanted to contribute with the common sense that Google still earn money from ads even if people don’t click on them.
All it does is move the goalposts over to “why are companies paying for ads that aren’t getting clicks”.
No. They get money for clicks.
No.
https://www.youtube.com/intl/en_us/howyoutubeworks/product-features/monetization
Companies pay money to Google for showing ads to you.
A large chunk of advertising isn’t to get you to buy their products right that second. The goal is brand recognition so when you are ready to buy the products, you think of them first.
Like, why does Coke still need to advertise? Literally everyone knows what they sell.