• @[email protected]
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    711 year ago

    Their pre order ipo is wanting and planning on like $31 to $34 a share. I’m thinking no.

    • @[email protected]
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      41 year ago

      $6.5B valuation (assuming a standard 20x EPS model) should imply in the neighborhood of $325M/year in revenue from a company that makes about a third of that.

      Either Reddit plans on tripling its revenues in the near future or this is an unrealistic target.

      • @[email protected]
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        61 year ago

        It’s a sham, imo. I was on reddit for 15 years. It has peaked already. They won’t be able to get more for ads and I don’t believe their data for AI will go higher than what they’ve gotten for it this year. The only way they’ll be worth more is to cut overhead.

      • @[email protected]
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        201 year ago

        It’s not quite that bad, the author buries this near the end:

        There’s 97%+ Downside if Growth Matches 2023

        Which if I read that correctly means he thinks a fair valuation of the stock is about 90 cents.

    • @[email protected]
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      1 year ago

      Stocks are basically a percentage of ownership. The share price as a dollar amount is meaningless because it could be 1% of a company or 0.000000001%. The relevant number here is that Reddit is IPOing at a valuation of $5 billion (that stock buys a ¹⁄₁₅₀₀₀₀₀₀₀ interest), which all I can reply with is hahahahahahahaha

  • @[email protected]
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    1 year ago

    Great article and very thorough, if you have interest in the subject, I’d say it’s a must read, despite the source. And I 100% agree that reddit would be a very risky stock to buy, with more chance of becoming worthless than actually make you money.

    This is completely disregarding my personal opinion that reddit quality has deteriorated for years, because sometimes even poor quality can be a great money maker, when it has achieved market dominance or critical mass in its segment, and no doubt reddit has done that.

  • athos77
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    981 year ago

    I think the company may never monetize its platform without angering its users and the entire premise of Reddit is user-generated content.

    Yep.

    Also - reddit spends 55% of it’s budget on R&D?! WTAF!?!

    • finthechat
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      231 year ago

      It’s expensive to research and develop Spez’s apocalypse bunker.

      Or as I like to call it: Super Weenie Hut Jr.

    • @[email protected]
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      31 year ago

      What else do you think they should spend their money on?

      Serious question, they’re a social media site, their whole goal is to sell ads to consumers, which is all R&D cost and server cost. User acquisition at this point is minimal, Sales is basically “We have a lot of users, want to talk to them.” The goal is to create ways that sales can sell to consumers to make money.

      Doesn’t help the consumer base is actively hostile to advertisements.

    • blargerer
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      341 year ago

      So, they are likely very poorly managed but, R&D is a common slushfund to keep your profit negative so you don’t have to pay taxes.

      • @[email protected]
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        171 year ago

        which makes sense if the r&d gives return on investment.

        otherwise you’d be better off paying tax and taking the profits anyway.

    • Ghostalmedia
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      91 year ago

      Shouldn’t most of a midsize tech company’s budget be that?

      That said, they’re terrible at it. And having worked with some of the folks they hired, I’m not totally surprised.

      • Rimu
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        121 year ago

        Hundreds of millions of dollars each year and in 20 years all they did is two redesigns, both of which sucked worse than what they had originally.

        Oof.

    • Nougat
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      691 year ago

      A decent search tool is right around the corner.

    • @[email protected]
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      211 year ago

      Delivering ads to people who are armed up to the teeth with adblockers requires quite some research effort.

  • Wyre
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    561 year ago

    Oh just Forbes totally destroying Reddit.

  • @[email protected]
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    1 year ago

    More specifically, Reddit notes in its S-1 that, as an emerging growth company, it will:

    • present only two years of audited financial statements in the S-1,
    • not be required to obtain an auditor’s attestation report on the company’s internal controls over financial reporting requirements of the Sarbanes-Oxley Act,
    • provide less extensive disclosure about executive compensation arrangements, and
    • will not require stockholder non-binding advisory votes on executive compensation or golden parachute arrangements,

    That sure sounds like a solid investment

    Also, the two classes of shares (new shares get 1 vote per share, existing shareholders get 10 per share)… what the fuck. Why would anyone buy that shit

  • @[email protected]
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    101 year ago

    “[moderators] may be able to leverage their influence within those communities to change the dynamics of the discourse within the communities or to disrupt the normal operation of their communities or other communities on our platform.”

    And they can give you rando-bans out of nowhere, suddenly cutting you off from your topic of interest and exposing serious flaws with the entire site.

  • Lvxferre [he/him]
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    1 year ago

    This is one of those rare cases where what is being said is less interesting than who says it.

    What: Reddit stock is junk, the IPO will fail hard, and anyone investing on it is begging to lose money. I believe that most people discussing this in Lemmy already know that, so the info isn’t new here.

    Who: Forbes. Forbes’ target audience is investors; greedy vulture capitalists love it. So if Forbes says “it’ll sink!”, investors are less eager to buy stock, and that sinks the stonks even further. So what Forbes says is often a self-fulfilling prophecy.

    I’m glad that Forbes is doing it. I want to see Reddit die.

    EDIT: as other posters are correctly highlighting, I derped - the article is from a “contributor”, and it has basically no impact or visibility.

    Damn - now I want Forbes shitting on the IPO!

    • @[email protected]
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      61 year ago

      Yes it’s a bit confusing with that “Forbes” name?
      But the article is good IMO, and has many 100% valid points.

    • IninewCrow
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      191 year ago

      One of the most convincing points is …

      competition has had many years to acquire Reddit prior to this IPO and have chosen not too. Acquiring Reddit now wouldn’t create all that much value for a competing social platform.

      • @[email protected]
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        61 year ago

        I sure as hell wouldn’t acquire a company for a product that has a near identical, free, open-source alternative that’s in active use.

        • kingthrillgoreOP
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          1 year ago

          Compare to Lemmy’s userbase, which is anti-capitalist and clearly has a bone to pick with reddit. If I had to value Lemmy it would be for the cost of hardware and operations alone.

          Which is kinda what Reddit should be valued at, because its a community oriented site, the value is never in the contributions. You can’t guarantee their engagement. They can always pack up and leave. Anyone thinking there’s a value in community oriented sites is being fooled.

          I know people are gonna think “daaaamn, you just shit over lemmy too” but Lemmy makes no illusion of it, its a community funded effort, so the product offering is going to be suited to its audience, and this helps engagement. Reddit has no greater objective than tricking advertisers that people will visit.

        • @[email protected]
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          51 year ago

          Well, at least one person thought it was a good idea to acquire a Mastodon competitor, and they paid a pretty penny for it

            • @[email protected]
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              11 year ago

              The scale is immensely and massively different. Modern social media is not going away, the digg phenomena was one driven by a much smaller number of more passionate users.

              That much smaller number of more passionate users has already left Reddit.

        • @[email protected]
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          11 year ago

          I absolutely would, for the users. But only if the userbase wasn’t full of Nazis and pedophiles, so reddit is still a no for me.

    • @[email protected]
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      341 year ago

      “Forbes” is not the Forbes you are referring to. It’s a blogging platform that shows the forbes name and claims they’re “Contributors” but isn’t actually “Forbes Magazine” which is what investors actually trust.

      Basically this is just some shitbag pretending to be classy by hiding behind someone who sold him that space. There’s a ton of shit Video Game “Articles” on the site too, same story(masquerade), same value (low) , same respectability (none)

      • kingthrillgoreOP
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        31 year ago

        Don’t talk shit about Paul Tassi, he’s the best thing they have going on that part of the site (when he’s not going off about Dedstiny 2)

    • @[email protected]
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      1 year ago

      Note that this is a “contributor” post, which is essentially their sneaky wording for editorial. It isn’t a real Forbes article and anyone that knows the Forbes website won’t pay any attention to the article.

      • Lvxferre [he/him]
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        41 year ago

        Good catch - I didn’t pay attention to the fact that it’s a contributor post. Even then, I believe it to be still exposing the “Reddit is junk stock” (implied: “don’t buy it!”) discourse to potential investors. The title alone already does it, for those who skip past the article.

      • @[email protected]
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        271 year ago

        Very important distinction! Even I’ve written “contributor” posts on behalf is a company when I was moon lighting for a block chain startup. They’re not quite ads, but you very much can buy your way into that.

      • Rimu
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        41 year ago

        Yeah, too often Forbes will publish any old trash.

        But it’s hard to argue with maths.

      • IninewCrow
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        1 year ago

        Great piece of marketing to have someone write the article, have people talk about it mistakenly as an actual Forbes article and drive interest in the stock that will make many clueless individuals suddenly have an interest in Reddit Stock.

        News is news … any news whether good or bad, especially if it is controversial and agitates people, is good news for the company pushing their name.

        Chances are … it was Reddit company marketers that set up this article to be featured on the Forbes website to drive attention to their company and their upcoming IPO.

    • @[email protected]
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      161 year ago

      But you should also take into consideration that this article did not get a huge attention. It is almost a week old and has a few thousand viewers.

  • Jo Miran
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    191 year ago

    Extremely well written and put together. Still, as harsh as it is, I think the author was still not harsh enough.

  • @[email protected]
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    101 year ago

    From the article:

    Reddit earns an Unattractive Stock Rating.

    Of course it does, have you seen the average redditor?

      • @[email protected]
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        71 year ago

        Only if the the accurate bot population is never disclosed. If people found out how much of Reddit is bots, the value would drop.

      • @[email protected]
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        51 year ago

        Yeah, they are getting that Google bump. Honestly I’d have bought a bit of IPO stock if it didn’t require giving reddit my real info. I’m not that desperate though.

    • @[email protected]
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      91 year ago

      I think it’s worth less than that. But “reddit gold stock” doesn’t roll off the tongue as well.

    • AutistoMephisto
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      91 year ago

      They know WSB can tank their stock and there’s sweet fuck all they can do about it lol.