As if the Prime Video app couldn’t get any worse.

  • Rentlar
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    81 year ago

    Yeah I don’t use prime video but as soon as I saw they were going to add ads, that opens the door for them to make their app shitty as hell.

    • JustEnoughDucks
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      1 year ago

      It ends when musk popularizes his shitty brain microchip and the engineers figure out technology to project image and sound into your head.

      24/7 unmodifiable banner ads, ads while you sleep, ads related to what you see that cover your vision until you pay an extra subscription fee, then just border ads.

      That is the future that musk and tech BoDs cum in their pants for.

      The consumer advertising industry is a scourge of humanity. The dregs of the groveling worms.

    • Ms. ArmoredThirteen
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      71 year ago

      What do you mean “end”? As long as capitalism is guiding the ship it can’t end the line has to go up

  • AutoTL;DRB
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    51 year ago

    This is the best summary I could come up with:


    In Prime Video’s case, pausing the program will bring up “a translucent ad featuring brand messaging and imagery, along with an ‘Add to Cart’ and ‘Learn More’” overlay, per Amazon.

    On the other hand, Amazon has not released research publicly on how much constant ad viewing can impact the user experience or interest in a streaming service.

    Still, Amazon claimed today that Prime Video ads reach an average of 200 million people monthly.

    The Hub Entertainment Media survey claims that Amazon has a higher ad-based to ad-free ratio of subscribers than all other video streaming services examined, including Netflix, Max, and Hulu.

    Like all streamers, Amazon is toeing a fine line between using ads to boost the average revenue it makes per user and aggravating subscribers to the point of cancellation.

    Amazon is already facing a lawsuit regarding ads on Prime Video that seeks class-action certification and was filed by people who purchased annual subscriptions.


    The original article contains 714 words, the summary contains 155 words. Saved 78%. I’m a bot and I’m open source!

  • @twinnie@feddit.uk
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    91 year ago

    Amazon Prime is absolute dogshit anyway. Fallout wasn’t even that good, I don’t know why it got such a warm reception. Probably because people had such low hopes for it. Rings of Power was a billion dollar investment and only 30% of people finished the whole series.

    • @NeptuneOrbit@lemmy.world
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      21 year ago

      I had forgotten all about the Rings of Power. Never saw it. Loved listening to the super fans talk about it. Wasn’t generally received well at all

    • @JCreazy@midwest.social
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      41 year ago

      Let’s be honest, one of the main pulls of that show is the main character is an attractive woman. I haven’t seen the show, but I’ve seen the oogling over her.

  • MentalEdge
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    1 year ago

    Yes. Because when I pause to discuss a show I’m watching with someone, or to otherwise pay attention to something else for a moment, for some other sound and video to play is exactly what I want.

    This makes literally no sense. The whole point of pausing, is that it’s something you do right before you turn your attention away, and that’s when they want to show you ads?

    Either these ads won’t work, because no-one will look at them, or they will defeat the point of pausing, annoying the living shit out of your users. It’s a lose-lose for everyone involved. Including the advertisers.

    • Semi-Hemi-Demigod
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      231 year ago

      I remember when commercial breaks were the time when you went to the bathroom/got snacks and then ran back and jumped over the couch to get back before the show started again.

      But most ads don’t work on a conscious level. They’re there to make whatever is being advertised seem normal and good, like birds singing in the trees, background noise you associate with good feelings. The point isn’t to get people to engage rationally. The point is to elicit positive emotions and associate them with a brand.

      • 𝕸𝖔𝖘𝖘
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        31 year ago

        The point is to elicit positive emotions and associate them with a brand.

        Then don’t interrupt my movie or my pause time, and I won’t be pissed at you, then have a seemingly irrational anger-hate when I see you at the store, and refuse to purchase you. There are so many products I won’t buy because of this.

      • @ShepherdPie@midwest.social
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        221 year ago

        The point is to elicit positive emotions and associate them with a brand.

        This is super obvious in pharmaceutical commercials as they all follow the same formula of upbeat music, people either enjoying nature or a party with friends, and lots of smiling as the voice-over tells you about the anal leakage and heart failure side effects.

        • 𝕸𝖔𝖘𝖘
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          1 year ago

          ᵃⁿᵈ ᶦⁿ ʳᵃʳᵉ ᶜᵃˢᵉˢ ᵈᵉᵃᵗʰ ask your doctor how hydrofluorizine can help change your life

      • @MrsDoyle@lemmy.world
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        61 year ago

        Almost all the ads I’ve seen on Prime video are for other Prime movies. They never appear during a natural break in whatever I’m watching, just burst right in in the middle of a scene. They elicit zero positive emotions, and I am about to cancel my subscription.

  • downpunxx
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    201 year ago

    not. if. you. sail. the. high. seas. wear. a. rubber. i. mean. use. a. vpn. ho. ho. ho.

  • Altima NEO
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    71 year ago

    I dont like it, but I can deal with ads while paused. But its also just an entry point for them to see how much they can sneak it. Its becoming cable TV all over again, with ads making their way in, despite paying for the service.

  • @emptyother@programming.dev
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    341 year ago

    Once. It’ll better be one hell of an ad because it will lose them my subscription. I stopped watching television back in the late 90s because of all the ads, before even I had internet to watch pirated media. I don’t wear clothes with too visible logos. Just saying to illustrate how this ain’t an empty threat.

    Losing a single customer probably doesn’t matter to them. But I hope Im not the only one?

    • clif
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      121 year ago

      I’d been looking for the nudge to cancel and the last round of ads did it for me.

      • Saik0
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        181 year ago

        If Buying Isn’t Owning, Piracy Isn’t Stealing.

        The vast majority of the new content cannot be obtained on blurays anymore. So the only way to “Buy” the content is “licensing” digital copies of it that still has the verbiage of “buy” on the “store” that you purchase it from.

        Yeah, no pity for the piracy.

        • Billiam
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          11 year ago

          If Buying Isn’t Owning, Piracy Isn’t Stealing.

          That’s why nobody got charged with theft, they were charged with criminal copyright infringement. Which carries a much larger punishment than just stealing a disc from your local big box store.

          So the only way to “Buy” the content is “licensing” digital copies of it that still has the verbiage of “buy” on the “store” that you purchase it from.

          You don’t “buy” the content, you buy a license to use the content in a way that the copyright holder seems acceptable. And if you don’t like it, fuck you, cause corporations are more people than people.

          • Saik0
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            1 year ago

            That’s why nobody got charged with theft, they were charged with criminal copyright infringement.

            Copyright infringement is the act of SHARING it. Not the act of downloading it. That’s why they were charged with that. Has nothing to do with the act of obtaining pirated content.

            And if you don’t like it, fuck you

            Nah, fuck you.

            Edit: /s on the last part in case it wasn’t clear, cause… well text.

      • @CarbonatedPastaSauce@lemmy.world
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        201 year ago

        Is it? Well let me go hang my head in shame while I read news every. single. day. of the scummy illegal shit the corpos are getting away with.

        Amazon can die in a fire for all I care.

      • @pivot_root@lemmy.world
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        1 year ago

        My phone can’t play BluRay disks.
        My computer can’t natively play BluRay disks.
        My iPad can’t play them.

        My only option is to pay for yet another HDMI device because of BluRay’s DRM and sit down in front of a TV that I may not actually even own. That’s both an additional waste of money and inconvient compared to watching an episode on my phone during lunch.

        Or I can use software to crack the DRM and rip the disk to video files, which is a violation of the DMCA and brings us right back to being illegal.

        Fuck streaming services, but also fuck DRM-encumbered pieces of plastic and foil. I’ll buy the movie on a subscription-free service as a token gesture and pirate it.

  • @Salix@sh.itjust.works
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    61 year ago

    Wait… I already now get annoying ads in the middle of watching a show. Now they want to add more ads to Prime Video? That’s absolutely ridiculous.

  • wagesj45
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    51 year ago

    If I’m being honest, I can handle an ad in my pause menu as long as it doesn’t interfere with the rest of operating the device. If I can unpause and reach the closed captioning or audio menu, fine, whatever. What really gets my goat is pre-roll and mid-roll ads. Can’t stand them.

    • blargerer
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      101 year ago

      On a free service sure, on something you are paying for? fuck off.

    • @harsh3466@lemmy.ml
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      111 year ago

      I’m not bashing your opinion, if you don’t mind it that’s cool.

      I do mind it. I cancelled prime years ago already because two day shipping somehow was never two day, so I’ll never see one of these pause ads.

      That being said, I mind the idea of it a lot because I often pause to see something on the screen. Be it a text message in a show or something else written/printed, the cinematography, the lighting, the outfits, etc…. Fuck if I ever want an ad thrown up blocking the actual content I want to inspect in more detail.

      • wagesj45
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        81 year ago

        No I get it. I don’t like them, but I can live with it if I have to. Luckily my local library has enough DVDs to fill my Jellyfin server. :3